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Some thoughts on Rob Curley's presentation

Last night, I attended a dinner sponsored by the UT School of Journalism and Electronic Media, as part of this week's conference on Web journalism. I felt honored to be invited (since I'm not a journalist); I attended with some friends, and I also had a chance to meet several people whose work I've long admired (I wish I'd had a chance to say hello to these two).

Rob Curley, a vice president of Washingtonpost.Newsweek, gave a usually raucous and always fascinating presentation on Web journalism. He used several jaw-dropping examples from his past work to illustrate the depth of reportage that Web technologies enable; as Randy Neal mentioned, Rob showed how the use of an online framework enables the story to go "hyper-deep."

His examples were fascinating. One story involved a basketball season ticket controversy at the University of Kansas, written during his days at a Kansas newspaper; the online version of the story included a form one could fill out to determine one's new seating location (which was the heart of the controversy), a clickable seating chart of the arena, and photos showing the view of the court from that section. That was one of the simpler examples he used, but the most fascinating aspect of that tale was that they were able to write the entire story, program all the extra features, and publish it all in only about five hours.

It made me sweat just thinking about it.

The other examples (from Naples, FL and the Washington Post) included multimedia components directly relevant to the heart of the story, and all of it arranged in such a way that the reader could drill down into whatever detail they wanted. The use of video, audio, maps, and interactive graphics (like the seating chart) gave each story a level of depth and texture that could not even begin to happen in print, or even on TV. The full depth of these stories could only be told on the Web and nowhere else.

Beyond journalism, the general techniques of communication are changing all around us. It's always difficult to think beyond one's own comfortable boundaries; people like Rob Curley can show the rest of us how it ought to be done.

See Randy Neal's summary here; Jack Lail has a recap here; Katie Allison Granju has a summary here.

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Published Friday, April 04, 2008 4:50 PM by RussMcBee
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Comments

Friday, April 04, 2008 3:12 PM by bizgrrl

# re: Some thoughts on Rob Curley's presentation

<em>It made me sweat just thinking about it </em>

Exactly! Lots of work to do.

Friday, April 04, 2008 4:21 PM by RussMcBee

# re: Some thoughts on Rob Curley's presentation

And you know as well as I do that the phrase "program all the extra features" represented a mountain of work. I don't know how they did it.

Monday, April 07, 2008 6:33 AM by jonathanhickman

# re: Some thoughts on Rob Curley's presentation

Russ - I saw Steve, Randy, Michelle, Rikki, and Betty. I'm sorry we missed you. Katie and I would've loved to have met you.

And the presentation was really good. I keep thinking about his five minute discussion of metered internet and wondering if the people would put up with it.

Monday, April 07, 2008 6:39 AM by RussMcBee

# re: Some thoughts on Rob Curley's presentation

I'm sorry I missed you guys. I was sitting at Randy's table.

I doubt seriously that the Internet could become metered and survive in its current form. There's more than enough bandwidth available worldwide, and if ISPs could find a reliable way to eliminate spam traffic, we'd have more bandwidth than we'd know what to do with. Metering shouldn't be necessary.

Wednesday, April 09, 2008 10:32 AM by jonathanhickman

# re: Some thoughts on Rob Curley's presentation

We were sitting at the table beside y'all, behind Betty (Jack Lail's table). I kept meaning to get up and talk to y'all, but I obviously didn't get to it.

Katie said the same about metered internet. I guess the thought's so scary that it somehow seems more possible. And it's not as if we have any competition to keep Comcast in line.

Wednesday, April 09, 2008 10:33 AM by jonathanhickman

# re: Some thoughts on Rob Curley's presentation

Oh, I forgot to say this: the point Rob was making was that cable content will go online, and cable companies will start making you pay for use to make up for lost revenues. That does sound like something they'd try.

Wednesday, April 09, 2008 11:00 AM by RussMcBee

# re: Some thoughts on Rob Curley's presentation

With the AT&T cable bill being lobbied through the state Legislature, oversight of the cable companies might weaken even more than it already is, so they could very well attempt something like metering without fear of regulators telling them to stop it. I can see them trying it under those circumstances.

I just doubt the market would put up with it, though; metered Internet sounds a whole lot like news websites trying to charge for online content, and that certainly didn't pan out very well. News websites are now bringing down subscription firewalls because they saw readership plummet once charges were instituted. I believe the same thing would happen with any attempt to meter Internet usage for video (or any other kind of content).

People have gotten used to equating "online" with "free," and it would be tremendously difficult for the cable companies to change that mindset.

Wednesday, April 09, 2008 6:43 PM by jonathanhickman

# re: Some thoughts on Rob Curley's presentation

I sure hope you're right.

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